Iron Bar is based in the Ironbridge, a UNESCO World Heritage Site, and is a mobile bar and staffing service covering Shropshire, Midlands, Worcestershire, Staffordshire, and the surrounding areas.
It offers its services for corporate events, promotions, birthday and wedding celebrations.
Moving away from using the obvious imagery of the 'Iron Bridge' (stunning as it is) as part of the branding project, we wanted to give their brand a fresh and contemporary feel to appeal to a wider audience and which was flexible enough to be used across a wide variety of marketing channels.
The IB icon gives the brand far more versatility when used across everything from social media posts to promotional items and marketing collateral and is a visual representation of Ironbridge's industrial past forged in Iron!
It offers its services for corporate events, promotions, birthday and wedding celebrations.
Moving away from using the obvious imagery of the 'Iron Bridge' (stunning as it is) as part of the branding project, we wanted to give their brand a fresh and contemporary feel to appeal to a wider audience and which was flexible enough to be used across a wide variety of marketing channels.
The IB icon gives the brand far more versatility when used across everything from social media posts to promotional items and marketing collateral and is a visual representation of Ironbridge's industrial past forged in Iron!
